Buyer's resources
San Francisco buyer's resources, organized by where you are.
Whether this is your first purchase or your third, the goal is the same: a clear-eyed decision that still makes sense years from now. Start with the path that fits you, then go as deep as you want. No hype, no pressure.
Find your path
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First-time buyers
The vocabulary, the real-budget math, and the order to do things in, so your first purchase is a calm, informed one.
Open the first-time path ›Next move
Moving up or buying again
Weighing tradeoffs: single-family vs. condo vs. TIC, condition vs. location, timing, and what to do with the home you already own.
Open the move-up path ›Featured guides
Featured guide
Condo vs. TIC
The complete guide to the most misunderstood choice in this market: ownership, financing, the price discount, governance, and who each one fits.
Read ›Featured guide
HOA dues and fees
What your monthly dues actually fund, how to read the reserve study, and the red flags that should slow a purchase down.
Read ›Featured guide
How to get your offer accepted
Price, terms, and relationship: how to win a competitive offer without overpaying or taking on risk you do not understand.
Read ›By topic
Guide
Reading disclosures
What lives in a San Francisco disclosure package and what actually matters in it.
Read ›Guide
Offer strategy
Price, contingencies, timing, and terms, and why the highest number is not always the strongest position.
Read ›Guide
Condition and value
Why a home that shows beautifully can still be expensive to own, and how I read a building.
Read ›Neighborhoods
Where to buy
Block-by-block character, fog lines, transit, and long-term value across the west side and the city.
Read ›Reference
Real estate glossary
Plain-English definitions of TICs, disclosures, contingencies, and the rest of the jargon.
Read ›Reference
Buyer FAQ
Short, honest answers to the questions buyers actually ask me.
Read ›Not sure where you fit?
Tell me your timeline and what you are trying to do. I will point you to the right starting place, no pressure.